The use of Hemp or Cannabis is an ancient practice that can be traced back thousands of years B.C. throughout all great civilizations. Until today, hemp is used for a variety of purposed, including its therapeutic and medicinal qualities
The Riviera dei Fiori has a long history of flower cultivation, before international competition from South America and Africa left many farms and greenhouses abandoned. Cannabis has been cultivated here for centuries, and Carmagnola is an Italian hemp plant whose origins go back to the 17th century.